email marketing
Although parts of this information are covered elsewhere on our site, these are answers to the most popular questions that we are asked.
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How do we target the right audience?
Be sure you have the correct email address for your contact(s). The main criteria for your project to work is to
a) Make sure the message you are conveying is something you’re sure this person would be interested in and, more importantly, straight to the point without over selling it.
b) A professional looking HTML email is†essential to grab and hold interest, maximise response, and maintain your brand presence.
c) It has to be quick and easy to read with links to the relative areas on your website.
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You have two options. We can send it out by using your email address – so it looks as though the email is coming from you. Or, we forward on an email and you send out using Outlook Express. - [hide]
No, not really. Normally you send a batch out of emails, in the same way you would a printed leaflet. Some you win, some you lose. For one, the email has far more chance of reaching the necessary person, rather than stopping at the PA’s desk as most mailers do. For an additional cost, systems can be installed so you have a dedicated team to capture all the feedback on your email.
Talk to us now for a FREE no obligation advice on how to improve your sales with a cost effective email marketing campaign.
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When you have approved the design, it has effectively been given your approval to go ahead. If you do not have any enquiries we would reevaluate your email and advise what you could change for the following one. You have to appreciate emails sometimes take 3 or 4 goes before you start to get recognition and enquiries. The beauty is, they can be changed easily with a re-print. - [hide]
It’s simple. Let us know and we will organise it. If there are any amendments just advise us before hand, and we will organise an estimate for the changes and the resend of the email. - [hide]
